It is not unheard of today to use a corporate video to communicate announcements and memos to your employees. This is especially being used by bosses who are always out of the office and are always attending meetings left and right.
If you are a startup company, we would suggest communicating with your employees face-to-face. It is an encouraging act for your employees to see you and be able to tell you personally what problems they are having in the office.
However, if you are a larger business with a much larger number of employees under you, it would be hard to meet them all every day and communicate certain changes in the company directory and policy.
The best thing to do to be able to reach out to them and not spend an inordinate amount of time is to do a corporate video. There are many different types of videos that you can use to engage your employees and boost their confidence.
Whenever your company hires a new employee, the best thing to do is meet with him/her. This will encourage that employee to work harder and prove himself to you. However, you don’t always have the time to meet with them face-to-face.
What you can do is make a generic introductory video that would tell the employee all about his new boss and how he started the company from the ground up. You can tell a little something about yourself but mainly focus on how the company grew under your care and the support of your employees.
Make the new hire feel that he is now part of a family and that you cannot wait to meet him. Of course, you could also do a teleconference and meet the new hire through a video call.
Are you going to announce good news? Has the company reached its sales goals for the month or the quarter? What better way to share the good news than through a video? You can set up the projector in the main office space and make the announcement there.
Make sure to congratulate your employees for a job well done and maybe even provide a few concessions like a pizza party during office hours. That will boost their energy enough to finish their workload for the day.
It’s the holidays and you’re out of the office and will not be able to greet your employees in person. What can you do about it?
How about set up a corporate video conference and exchange a few witty banters with them during lunch hour or let them take a break from work for a moment? You can pre-tape the video and simply greet them, but a live video feed always works better.