Planning is the foundation of any good Lakeland video production project. Without going through the stages of planning your video project, you will end up with a video of subpar quality that does nothing for your video goals.

One of the most important factors to plan for is the budget allocation of your video project. You cannot have a good video without properly budgeting for it, which means that you have to make sure that you’ve covered all of the important parts of the production.

An oversight with your budget planning can mean issues down the road for you, which can lead to you having to cut out scenes, or generally lacking important parts of your production. To make sure that this does not happen, here is a budgeting guide to your Lakeland video production.

Production design

When you’re planning out your video production, one of the first things that you need to think about is the production design. Production refers to the overall look and feel of the video, which will help you figure out where a majority of your budget is going to go.

A lot of the creative decisions that you have to make will be driven by your production design, which is why this is a very important thing to plan out. Everything from the costumes, set designs, and filming locations will have to be determined to help you figure out how much of a budget you can allocate to these.

Gear and equipment

Many new production professionals tend to overestimate the budget for their filming gear and equipment because they think that the key to a good video is having the best and latest in gear. Unfortunately, this means that most of their budget goes into gear that they may not have really needed in the first place.

You have to take inventory of your current equipment and compare it to your production’s need so that you can figure out what you need to spend on. Another option to consider is renting your gear instead of purchasing them brand new. This is significantly cheaper, especially if the new piece of equipment you’re eyeing can only be used for this one project.

Cast and crew

It is undeniable that you cannot have a good video without the right cast and crew. Make sure that you have enough in your budget to hire the right Lakeland video production cast and crew to guarantee a smooth-sailing production.


Finally, you have to make sure that there are enough resources for the post-production stage of your project. There is no point in putting all of your budget into a video project, only to fall short during post-production. This is the stage where the entire video is put together, so make sure that you give it the resources and attention that it needs.